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Mammarancia celebrates 10 years of success: double-digit growth and expansion into Europe.
Francofonte, February 18, 2025 – Mammarancia, an e-commerce platform specializing in high-quality Sicilian citrus fruits, celebrates its tenth anniversary with remarkable achievements. Founded in 2015 with the goal of promoting the excellence of Francofonte’s citrus production, the company has experienced double-digit growth in recent years, expanding its market beyond Italy’s borders.
In a highly competitive industry, Mammarancia has managed to stand out thanks to an innovative business model that combines a short supply chain, e-commerce, and experiential marketing. The company has focused on the certified quality of its products, particularly Tarocco Blood Oranges, the flagship of its offerings, and on a loyalty strategy based on storytelling and emotional branding.
Over the past five years, Mammarancia has recorded an average annual growth of 40% in revenue—a sustainable increase in line with the quality standards it aims to maintain. The expansion of the product portfolio and the diversification of offerings—from fresh citrus fruits to processed products such as marmalades, juices, and chocolate—have strengthened the company’s position in the premium agri-food market.
At the same time, Mammarancia has intensified its presence abroad, with a significant increase in exports to Europe, where the demand for organic and controlled-supply-chain products is rapidly growing.
“Our growth is the result of a clear vision: promoting the value of ‘Made in Sicily’ through a modern and sustainable approach,” says Carlo Palermo, CEO of Mammarancia. “Ten years ago, we were a small company with a big ambition. Today, we are a reference point for those seeking high-quality citrus fruits, but our goal is to continue innovating and strengthening our leadership in the sector.”
Looking ahead, Mammarancia continues to invest in sustainability and internationalization, with the goal of bringing the quality and tradition of Sicilian citrus fruits to tables across Europe.